Full Job Description
Job Title: Digital Content Strategist
Company: TechCo
Location: Westby, North Dakota
Salary: Competitive, based on experience
Are you a passionate and visionary Digital Content Strategist looking to make a significant impact in the heart of North Dakota? TechCo, a renowned industry leader in technology solutions, is seeking an innovative and results-driven professional to join our dynamic team in Westby. In this role, you will be responsible for crafting, executing, and optimizing our digital content strategy, ensuring that our brand message resonates with our target audience and drives engagement.
Your Role & Responsibilities
As our Digital Content Strategist, you will collaborate closely with cross-functional teams to develop and implement effective content strategies across various digital platforms. Your primary responsibilities will include:
- Content Strategy Development: Design and execute a comprehensive content strategy that aligns with TechCo’s business goals, brand identity, and audience needs.
- Audience Research: Conduct in-depth research to understand audience demographics, preferences, behaviors, and pain points. Apply insights to enhance content relevance and engagement.
- Content Creation and Optimization: Lead the creation of high-quality, compelling content for our website, blogs, social media, and other digital channels. Ensure all content is SEO-optimized and adheres to best practices.
- Performance Analysis: Utilize analytics tools to track and measure content performance, provide insights, and make data-driven recommendations for continuous improvement.
- Collaboration: Work closely with marketing, design, and product teams to ensure cohesive messaging and maximize content reach and impact.
- Brand Voice Consistency: Maintain and evolve TechCo’s brand voice and style across all digital content, ensuring consistency and clarity in messaging.
- Trend Analysis: Stay updated on industry trends, emerging technologies, and digital marketing innovations to keep TechCo at the forefront of digital content strategy.
What We Are Looking For
At TechCo, we believe that a successful Digital Content Strategist possesses a unique blend of creativity, analytical skills, and marketing knowledge. The ideal candidate will meet the following qualifications:
- Education: Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Experience: Minimum of 3-5 years of experience in digital content strategy, marketing, or related roles.
- Strong Portfolio: Proven track record of successful content strategies and campaigns that demonstrate measurable results.
- SEO Expertise: In-depth knowledge of search engine optimization techniques and best practices for content creation.
- Analytical Skills: Proficient in analytics tools (e.g., Google Analytics, SEMrush) to analyze content performance and derive actionable insights.
- Creative Thinking: Exceptional creativity with the ability to generate compelling content ideas that engage and inspire audiences.
- Communication Skills: Excellent verbal and written communication skills, with a keen eye for detail and a strong understanding of brand voice.
- Project Management: Ability to manage multiple projects simultaneously while meeting deadlines and maintaining quality standards.
Why Join TechCo?
Working at TechCo offers you a unique opportunity to influence our brand’s digital narrative and contribute to its growth. As a leader in the technology sector, we are dedicated to innovation, excellence, and employee development. When you join our team, you will benefit from:
- Collaborative Culture: Be part of a supportive and collaborative work environment that fosters creativity and teamwork.
- Professional Development: Access to ongoing training and development programs to enhance your skills and advance your career.
- Competitive Benefits: Comprehensive benefits package, including health insurance, retirement plans, and generous paid time off.
- Community Engagement: Opportunities to participate in local community initiatives and make a positive impact in Westby and surrounding areas.
- Innovation at Work: Help shape the future of technology solutions while working with a talented team that pushes boundaries.
Application Process
If you are excited about the opportunity to be a Digital Content Strategist with TechCo in Westby, ND, we want to hear from you! Please submit your resume, a cover letter detailing your relevant experience, and samples of your work demonstrating your capabilities in digital content strategy.
Join us at TechCo and play a pivotal role in driving our digital content efforts to new heights!